Shaping the new engagement ring
You might be interested to know that photographing jewellery is in fact one of the hardest types of photography to master. The good news, that it is entirely possible to learn how to take great photographs. You just need to apply a few tricks and techniques, use a select few pieces of key equipment, and practice A LOT! This article is designed to help jewellers who want to improve their photography regardless of whether they are using a smartphone, a point and shoot camera, or a DSLR camera.Using a DSLR camera on manual mode gives you the greatest amount of control over your photographs and used to be the only way to capture good images of your jewellery. It gives you the flexibility to use special lenses such as macro lenses to capture close up images of your pieces.
A great way you can maximise the light you have is to use reflectors to bounce light back onto the areas of your pieces furthest away from your light source. The easiest way to do this is to use a white card or board held in place using a photography clamp. The difference this cheap and simple tool can make to your photographs is amazing as shown in these before and after shots show. A reflector essentially bounces the light from your main light source back onto the piece and can significantly reduce unwanted shadows and reflections. It is such a simple trick but so effective particularly with jewellery with a high shine finish! Studies have shown that when viewing images that people’s eyes usually go to one of the intersection points most naturally rather than the centre of the shot – using the rule of thirds works with this natural way of viewing an image rather than working against it. The example images show the rule of thirds in practice and it is a great composition technique to use with both group shots and flatlays. The human eye is always looking for balance. The Rule of Odds uses the principle that framing your subject with 2 surrounding objects (thus creating an odd number of 3) suggests balance and harmony visually. Three is the most appealing of all of the odd numbers. So if you are taking photos of say stacking rings, take them in groups of 3 or 5 and this will look more visually pleasing than groups of 2 or 4. You might also want to place them in a triangle shape which is also pleasing to the eye. Try it out. You will be amazed at the difference this makes to your photographs!
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